Marketing Motivation: 3 Ways for Getting Motivated to Boost Business

boost business
If you're a marketer or business owner, you understand the value of effective marketing. A fresh, compelling marketing strategy can significantly boost business, but how do you get that ball rolling? Read on to learn about tactics that can take your marketing endeavors to the next level. 1. Money Motivators

The Beginner’s Guide To Starting Up A Business

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A business, in order to succeed in the industry, needs to be carefully planned and managed. It does not only include great vision and mission, it is the way of achieving these goals that makes starting up a business challenge. To the beginner in business, this may seem difficult, but it does not have to be. By following these...

Effective Ways to Improve Your Brand’s Online Presence

online presence
It should be fairly clear by now that simply having an online storefront is not enough to earn you a strong reputation or even grant you a foothold into your market. It takes commitment to a wide variety of efforts and a strong, data-based strategy to back up that presence in order to grant you the visibility...

Common Marketing Challenges that Startups Face and How to Overcome

Marketing Challenges
Starting a new business requires determination, motivation, persistence, and the ability to plow through any challenges or setbacks that may arise. According to Forbes, a whopping 90 percent of startups fail, and you need to have what it takes to be part of the 10 percent that succeeds. All startups...

7 Proven Ways on How to Build Brand Awareness

Brand Awareness
When it comes to branding, there are two crucial terms that you need to get familiar with – brand recognition and brand awareness. Rather than being two conflicting terms, these two notions merely represent separate stages in one’s branding campaign. You see, brand recognition is merely the ability of your target audience to recognize your brand, while...

Facebook, and Instagram, and Twitter, Oh My! 5 Tips for Effective Social Media Marketing

effective social media marketing
Modern businesses need a thriving social media presence. Consumers crave authentic brand interactions. A witty or viral social media post is like gold.  Effective social media marketing is a delicate skill. Anyone with an internet connection and five minutes can slap together a new account. If you want your marketing efforts to be worthwhile, you need...

How to Start Email Marketing In 5 Steps

Start Email Marketing
Effective marketing emails help you connect with prospects and convert them into loyal buyers. Email marketing is still ranked as the most effective marketing channel, beating even social media, according to 2018 data. Because it is so successful, many believe it must be difficult to organize. But email marketing is easier than it seems,...

Social Media: A Crucial Piece of Mobile App Marketing

Social media - Whenever we hear the word, we often think of communicating with family and friends, and enjoying the exclusive visual content. But, have you ever thought that this technology can help you in mobile app marketing? From Facebook to Instagram, LinkedIn and Twitter, all the social networking platforms are offering exclusive opportunities, power, and audience to the business...