Cool Ideas to Grow Your Business

If you have always wanted to start a business but haven’t quite found your true passion yet, you need not worry as there are heaps of really cool business ideas that you could use without having to worry too much about being true to your passion. We get that for some people figuring out their passion in life can be hard or...

Is “Brand Purpose” a Good Way to Market Your Business Anymore?

Brand Purpose
Brand purpose was once extolled as the “fifth P” in marketing, after product, price, place, and promotion. A recent bout of brand purpose faux pas by prominent companies are making marketers rethink the strategy. The Purpose of Brand Purpose? Brand purpose is defined in different ways. However, it boils down to this: brand...

How to become a Tech-savvy event planner

Event planning in the current era has changed manifold. With the advent of technology, it has become fairly easy for an event planner to boost user engagement during corporate events. However, many planners still suffer when embracing technology in their workspace. According to EventsForce, close to 65% event planner face difficulty in coping up with the ever-changing world of...

Strategically Planned Approach Required To Start a Business in Debt

Start a Business in Debt
Right from choosing a banker to proper utilization of the money received, you will need to have and follow a strategic approach to start, run and continue to survive your business, especially if you plan to start it when you are in debt. Yes, in debt! No matter how strongly people may advice you to drop the idea, you can be as...

Some key ideas to help you begin your new startup business venture

begin your new startup business
For almost all business startup ventures, one of the essential things that you will have to recognize is the fact that there are certain specific markets which would have to be developed in order to turn the business into a success. It shall also be vital for new startups to look for absolutely new opportunities for creating business also....

10 Brilliant Advertising Ideas for Small Businesses on a Budget

advertising ideas
It's recommended that small businesses spend 7 to 8% of gross income on marketing. If you're a blogger, that's your business. If you don't have a marketing budget in place, you should. No matter what dollar amount that ends up being for you, you have to spend it wisely. If not, you won't end...

How to Start an Online Marketing Business?

online marketing business
Currently, there is a tremendous demand for internet marketing services. Businesses with websites need to know how to attract traffic and garner conversions. Many would prefer to hire a professional from outside who would take care of their internet marketing. This is where the internet marketing specialist steps in. He will help the business construct an internet marketing...

3 Reasons Why More Business Owners Are Starting Franchises in 2019

Starting Franchises
Building your own business from scratch can be intimidating, right? From limited funds to the stressful marketing of a startup, it’s no surprise why 80 percent of new entrepreneurs fail in their first two years of launching their businesses. But, what if you launched your business in partnership with an already successful brand?